Internet Marketing Trends – Q4 2011 http://bit.ly/omu4mV
A trend that is being overlooked in some circles is the aging of the buying public Source revealed by TRCB Bews.

This has recently become evident by eBay. The iconic auction has slowly become punished for the dated feeling of its very success.

Its chief marketing officer from eBay, Rochelle Parham, states that it needs to change his perception as an auction focused marketplace.

To that end eBay is taking on new ad campaigns directed at end users who shop using smart phones.

Beginning to show a generation gap, the company is only four years shy of being 20 years old.  However there is no way to accuse eBay of being stoic.

eBay wishes to enhances profitability by targeting specific market segments is as identified in the mobile phone market.

It was reported that in the first half of the year 2011 one half million new eBay shoppers joined at up to make their first online purchase using their mobile phone.

Given this, it should come as no surprise of reports coming out of the new TV commercials from eBay to update its image.

EBay was specific enough to say that it is going after specific mobile phone consumers in realms of fashion enthusiasts or electronics enthusiasts.

This will be reflected in a new TV commercials that are upcoming.. early reports are that they are quite comical in nature…

it is reported that seasoned veterans Bell & Partners are the designers of the ad campaign, hooking up with the holiday season. Internet Marketing news Internet Marketing Trend Internet Marketing Trends Internet Marketing Trends – Q4 2011